Thursday, August 23, 2012

Fashion - three new directions...

For fashion trends this week I want to point out three new directions I find interesting:

1. Hair. Big messed up bangs to one side effect. I have a feeling this is going to sweep the country. Particularly for those whose hairline may be receding a little. A great look. Young but again doesn't have to be. Maybe President Kennedy revisited for the 21st century. 

2. Asian models. Suddenly, many many asian male models in advertising. Suggests to me that this must be a big new market spending lots of money.

3. Older male models. Male models who have been out of the picture for some ten years as well as older theater guys are being used a lot. Also suggest the manufacturers are realizing that the baby boom market is firmly in place. The biggest bulge in the population just hit 65. And that's just the beginning!

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